Design for Free

There was this recent news item about an architect, Mr Hafiz Contractor offering to design 19 railway stations for free for the Indian Railways. The minister announced this with much fanfare. The article also mentions their call to architects inviting them to do pro-bono work for them.

This raises so many questions, in so many levels.

Why should Indian Railways, with the kind of money at their disposal, call for pro-bono work from designers?

What does the architect gain by doing design for free? Does it help the profession or destroy it?

Why are professional bodies of architecture and design, silent over such a move?

Is this the only way in which qualified designers can engage with Railways? If not, what should be the methodology?

When there’s a need for better facilities, new graphics, signage or furniture, will there be another call for ‘pro-bono’ designers?

Designers need to come together to discuss this threadbare. The government of India can be the biggest buyer of Indian design talent.

Young designers are often left with no option but to do free design work.

It starts with designing a wedding card for a friend. Then there’s the NGO that does good work and has no money to pay for design. Or a corporate bigwig whose project will look good in your portfolio, even if you do this for free. Then there’s a design competition you so badly want to win. Or a small business that needs to be educated on the benefits of design.

It grows into other areas too. A free lecture at a university. Or a pro-bono jury member. Advisory roles that don’t pay. Fancy titles for free consultation.

It’s time we decide what to do about free design work. It’s high time we get together to free the design profession from this menace.

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