NID gets it’s due

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All of us in the NID community woke up to this news yesterday in India. One of the highest ever starting salary package was offered to an NID graduate Lalit Sawle, from the Retail Design faculty.

Several things have changed since the un-named graduate in 2012 won a package of 38 lakhs in the placement, setting a record. ( See my earlier blog post here: http://wp.me/p1FfR3-2y ).

For one, today’s placement is an offer from an Indian company ‘Trident’, as opposed to the Japanese company ‘ Toshiba’.

This is not an isolated incident. Several others have also commanded very high salaries, above 22 lakhs and several of them, commanding even 48 lakhs as CTC.

NID is still regarded as the ultimate source for quality design graduates, not withstanding several new institutions offering design programmes. This also reinforces the idea that NID is able to produce good graduates, despite issues and pressures from government and within.

Faculty crunch, resource crunch, pressure to add more students, pressure to add more branches are only some of the issues that NID is busy battling. NID courses still have to stay relevant. The industry requirements and salaries cannot become the new pressure points to perform.

And as has always been the case, the small inventor, the marginal student, the entrepreneurial and the socially relevant graduate should be celebrated as much as the high-salary commanding ones.

This is what will continue to differentiate NID from the rest.

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